As the Civil Rights movement of the 1950’s and 1960’s unfolded, Martin Luther King Jr. had, perhaps, the most encompassing and personal rhetorical situation to face in American history. In Letter From Birmingham Jail, Martin Luther King responds to the subjectivity of law and the issue he paramounts by using precise and impactful rhetoric from inside of his jail cell. While this fight had been raging for nearly 10 years, the release in 1963 was shortly followed  by the Civil Rights Act in 1964.              

Martin Luther leading peaceful Birmingham protest, AP News

Lloyd Bitzer describes rhetorical situation as, “a complex of persons, events, objects, and relations presenting an actual or potential exigence which can be  completely or partially removed if discourse, introduced into the situation, can so constrain human decision or action to bring about the significant modification of the exigence” (6). In sum, all rhetoric has an external situation in which it is responding to. Analysing a rhetorical situation clarifies why a text was created, the purpose in which it was written, and why the author made specific choices while writing it. There are three main considerations to make while analysing a rhetorical situation: the constraints, the exigence, and the audience. Constraints bring light to the obstacles this rhetoric may face, whether it be social, political, economical, etc. and may encompass the audience, as seen while analysing Letter From Birmingham Jail. The audience of a rhetorical piece will shape the rhetoric the author uses in order to appeal, brazen, or educate whoever is exposed. Lastly, the exigence of a rhetorical piece is the external issue, situation, or event in which the rhetoric is responding to. All of these factors influence each other to shape rhetoric, which Bitzer describes as, “pragmatic; it comes into existence for the sake of something beyond itself” (3), with Martin Luther King’s Letter From Birmingham Jail being a shining example. 

In Letter From Birmingham Jail, the exigence is the continued condemnation, segregation, and prejudice afflicted against African Americans since the emancipation of the slaves in 1863. However, the racial divide was legislated in 1877 with the implementation of Jim Crow laws, which lasted until 1950. While the Civil Rights movement superseded the dismantling of Jim Crow, the social ideologies and lackadaisical legislature behind anti-black prejudice continued to rack the country far into the 1960’s. King was the figurehead of the Civil Rights movement, infamous for his “I Have a Dream” speech and substantially impactful rhetoric promoting social and political change, peaceful indignation, and calls to awareness. Martin Luther found himself arrested on the twelfth of April 1963 after leading a peaceful protest throughout Birmingham, Alabama “after he defied a state court’s injunction and led a march of black protesters without a permit, urging an Easter boycott of white-owned stores” (Jr., Martin Luther King). The eight clergymen in Birmingham released a public statement of caution regarding the protesters actions as “unwise and untimely” (King 1), to which Martin’s letter is a direct response. This protest, his subsequent arrest, and the clergymen’s public statement ostensibly make up the rhetorical exigence, but it truly stems from a much larger and dangerous situation at hand: the overwhelming state of anti-black prejudice spread socially, systematically, and legislatively in America since the country’s implementation of slavery in Jamestown, 1619. This exigence is rhetorical because it can be improved if enough people are socially cognizant, whether that be in legislature or the streets of Birmingham, through creation and enforcement of equitable laws and social attitudes. These circumstances lead us to our next rhetorical focus: audience. Who was he truly writing for?

The audience of Letter From Birmingham Jail was initially the eight clergymen of Birmingham, all white and in positions of religious leadership. However, in the months that followed, King’s powerful words were distributed to the public through civil right’s committees, the press, and was even read in testimony before Congress (‘Letter from Birmingham Jail’), taking the country by storm. While his letter was only addressed to the clergymen, it is safe to assume that King had intent on the public eventually reading his letter, considering his position within the Civil Rights movement, use of persuasive rhetorical language, and hard-hitting debates on the justification of law. With this addressed, his audience was truly the population of the United States, especially Birmingham, with a focus on those who withheld and complied with the oppression of African American citizens, even if not intentionally. This audience is rhetorical as the social and political ideologies of the American people fuel democracy and are able to change the system around them through collective effort. His writing is respectful and educated, if not naturally, to invalidate the use of his race against him by the largely prejudiced audience. It’s important to note that his initial readers/supporters greatly impacted the scope of his audience, spreading the letter through handouts, flyers, and press, in the hopes that others would be impacted for the better by the weight of the exigence at hand. His audience ranged between those who his message empowered, a radical positive force, and those who disagreed, made up of southern states, extremist groups, and the majority of American citizens stuck in their racial prejudices. Despite his support, Martin Luther’s audience is one of the largest constraints in his rhetorical situation. 

The constraints surrounding Martin Luther King’s rhetorical situation include the audience, the rhetorical exigence of the situation he is responding to, Dr. King himself, and the medium, all of which are deeply connected. Firstly, and most daunting, is the constraint of the letter’s audience. Initially, the eight Birmingham clergymen are the audience and while they were not overtly racist, King uses rhetoric meant to have them understand his urgency. As mentioned before, the social and political ideologies in America surrounding racial equity at this time, specifically in Birmingham, were extremely poor. While his supporters nation-wide were avid, determined, and hopeful, they were challenged by the opposing, vastly white population, comfortable in their segregated establishments and racist ideologies who would certainly weaponize his viewpoints. Not only was this a social division, but those who opposed King were reinforced by the respective legislature that sought to burden him. Despite his opposition, however, the letter is truly addressed to those who were not against King, but did not understand the urgency of his movement. The letter goes on to explain his choice to act directly and nonviolently, stating, “For years now I have heard the word ‘wait.’ It rings in the ear of every Negro with a piercing familiarity. This ‘wait’ has almost always meant ‘never’ (King 2). King chose to write this for a reason; to resonate with those who were not his enemies but who held back the movement through compliance. It was important for King to address this audience as their support would ultimately make the largest difference in the movement. The biases of the audience go hand in hand with the rhetorical exigence of this letter, another large constraint in the effectiveness of his message. The continuous mistreatment of African Americans for over a century was, at last, deeply questioned and challenged nationwide with the growing popularity of the Civil Rights movement, and the topic of equality for all had divided the country. All of this accumulates into an unwavering social constraint placed on Martin Luther King’s rhetorical text. To minimize the possibility of being deemed invalid due to his race, he must choose what he states and how he states it very precisely which correlates to the constraints Martin Luther himself has on his rhetorical situation. 

As a black man and pacifist-forward figurehead of the Civil Rights movement, the way Martin Luther is perceived is mostly dictated by preconceived biases and is rampant, widespread, and polarized. 

                Martin Luther in Birmingham Jail, The Atlantic

Furthermore, exterior events regarding the movement could ultimately reflect on his influence and polarize the audience further. Greater importance is placed on his tone, choice of words, choice of argument, and credibility, for better or for worse, and he must carefully make rhetorical decisions, not only because of his race. At this time, he is representative of the Black American population and the Civil Rights Movement as a whole– he is Martin Luther King Jr., and while this is a powerful position to occupy, the constraints imposed are just as dominant. Ultimately, he effectively tackles societal constraints, whether it be audience bias, historical racism, or how he is viewed by using the power of his rhetoric to his advantage. King spins the constraining pressure to properly represent the movement on its head, using his rhetoric to uplift the underprivileged and leave no room in his language for criticism, proven by the continuous adoption of his messages by the public. 

Lastly, King is constrained by his medium. A letter, as a medium, is constraining as there is one definitive original copy, it is addressed to a small specific group, and since it cannot be directly broadcasted widely, opposed to television or radio, it must be printed or passed along analogically. Whether this be by newspaper, flyers, or restated by another in speech, the spread of information is slower and potentially more controllable. The letter was written April third, 1963, it was published for the public in June of the same year, a slower spread than a nationwide address on television or radio. Additionally, personable elements such as tone, inflection, and overall vindication behind the letter are left to be determined by the rhetorical language. There may have been advantages to broadcasting this message similarly to his “I Have a Dream” speech, which touched America deeply, due potentially to the accessible, instantaneous, and widespread coverage in American media. He was able to further interact with the audience; they were able to hear his voice, listen to the intended tone behind his words, see his face, and study his demeanor in the face of adversary. However, this constraint did not ultimately halt the spread of King’s message nation-wide, as it became a persuasive landmark of the civil rights movement, likely due to both his impactful position and persuasive use of rhetoric. 

To truly understand the effectiveness of this letter, one must rhetorically analyse the contents. Martin Luther utilizes powerful rhetoric to define his exigence. He begins strongly by explaining why he is in Birmingham in the first place, stating, “So I am here…because we were invited here. I am here because I have basic organizational ties here” (King 1), after describing his involvement in the Southern Christian Leadership Conference as president. He goes on to add; “I am in Birmingham because injustice is here” (King 1). At the time, Birmingham was one of the harshest places to live in America for African Americans; white supremacy groups would set off bombs to instill fear in the black community and withhold racial integration, and peaceful protests and sit-ins were met with unjustifiable police violence, in addition to the suffocating social qualms surrounding the black community (Eskew). Consequently, Birmingham became the core of the Civil Rights movement, pumping the life-blood of social change into the rest of the country. Being nearly symbolic, King being held prisoner in Birmingham, the most polar racial arena of the United States, made his rhetoric more effective. It elucidated the exigence behind his letter as his presented rationale behind his arrest only made unjust laws appear more asinine and questionable by relation. Martin Luther King then goes on to make an analogy to the Bible, portraying Apostle Paul’s proliferation of the gospel of Jesus Christ in parallel to his own efforts, stating, “I too am compelled to carry the gospel of freedom beyond my particular hometown” (1). These encompass his exigence, at its most simple and precise, and validify the importance behind transforming the country in a positive way. 

The rhetorical choices referenced above are riddled with pathos, also known as language utilized to persuade the audience emotionally. Not only does he use pathos to humanize himself, but he also uses it to humanize his immediate audience, the eight clergymen. He opens with an explanation to his response, stating, “Seldom, if ever, do I pause to answer criticism of my work and ideas…But since I feel that you are men of genuine good will and your criticisms are sincerely set forth, I would like to answer your statement in what I hope will be patient and reasonable terms”(King 1). By addressing his respect for the clergymen, feigned or not, he is acknowledging the effectiveness of respect to those in power, whether they may or may not deserve it. King’s decision to compare his efforts to those of biblical figures with shared intent was a deliberate attempt to find common ground with his initial readers, the eight religious Birmingham clergymen, through the faith of a shared religion. His mention of involvement and leadership within a Christian civil rights organization, strength of religious analogy, and general politeness are effective rhetorical choices used to shape how he is perceived despite his critical response, racial setbacks, and arrest: a relatable man of faith, rationale, and initiative. 

Martin Luther King’s Letter From Birmingham Jail is undeniably effective at responding to the rhetorical situation at hand. While there were consistent and impactful efforts made by various groups for equality throughout the civil rights era, the proximity between the public release of the letter, found nation-wide by late 1963, and the passing of the Civil Rights Act in early July 1964 shows the direct impact the letter had on social attitudes following its publicization. The law was written in 1962, but the powerful response pushed the courts to finalize their decision. This period of quiet speculation over the law illuminates the national divide in opinion over the matter, one which King helped persuade positively. To summarize, Martin Luther King’s rhetoric is effective and ultimately changed the course of the Civil Rights movement for the better.                 

Works Cited

Bitzer, Lloyd F. “The Rhetorical Situation.” Philosophy & Rhetoric, vol. 1, no. 1, Penn State University Press, 1968, pp. 1–14, http://www.jstor.org/stable/40236733.

Glenn Eskew, “Bombingham: Black Protest in Postwar Birmingham, Alabama”, 1997

Jr., Martin Luther King. “Martin Luther King Jr.’s ‘Letter from Birmingham Jail’.” The Atlantic, Atlantic Media Company, 29 Jan. 2021, https://www.theatlantic.com/magazine/archive/2018/02/letter-from-a-birmingham-jail/552461/. 

“‘Letter from Birmingham Jail.’” The Martin Luther King, Jr., Research and Education Institute, 29 May 2019, https://kinginstitute.stanford.edu/encyclopedia/letter-birmingham-jail.