Calling All Writers!
This article describes a new publishing trend. Using data to publish and edit stories. The article follows trend leader Wattpad, and their accompanying branch Wattpad Publishing. The app (and publishing branch) use data to guide users through the editing and publishing process.
How Can Wattpad Help?
Writers on Wattpad can learn how to: grow their readership, receive useful feedback, and gain the attention of publishers. This article cites research from the published paper Online Frenzy: How Wattpad can be used in traditional publishing. The paper’s author, Taylor Thompson, is a previous acquisitions manager. Thompson explains how the app’s design can direct writers to publishing houses, and supply an audience for posted stories. The article also cites company statements about Wattpad’s story insights report feature. This feature provides strategic editing feedback to writers. To explain how the app uses data to do this, the article cites messages from CEO Allen Lau.