Accounting and Dance Major Counts Both Numbers and Beats

Double majoring in accounting and dance isn’t usual, but that’s the business school way. Many of our students complement their business education with coursework in the arts. The ability to study both accounting and dance is what drew Maggie Howe ‘21 to the College.

Watch below as Maggie attends her business and dance courses, enjoys Charleston’s beaches, attends site visits as a part of the Schottland Scholars program and more.

“You never know where the campus ends, and the city begins,” shares the Honors College student.

School of Business Named Official University Alliance Partner by CCIM Institute

The Commercial Real Estate Finance (CREF) program at the College of Charleston School of Business is raking in more career-boosting advantages for its ready-to-work students. Recently, the Certified Commercial Investment Member Institute (CCIM) named CofC’s School of Business a university alliance partner for its undergraduate real estate program.

Read More at The College Today.

Finance Alum Ventures Off the Beaten Path to Entrepreneurship

Photo of Mike Gelber
Photo of Mike Gelber

Mike Gelber ’17

When Mike Gelber ’17 graduated from the College of Charleston with a degree in finance, he was ready to make his mark in the world by working for one of the nation’s largest banking institutions. But, once he decided to trade in investments and financial markets for code, he struck gold.

Six months after working in the finance industry, Gelber left to pursue a career in technology ­— a tough feat considering he did not possess the background. Despite that, he landed a job at the internet advertising exchange company AppNexus in New York. While working there, he began to teach himself how to code and eventually enrolled in a coding boot camp at Columbia University. With two years at AppNexus, four months of boot camp and a new wealth of knowledge under his belt, Gelber left AppNexus to start his own company with his co-founder, Paul Ballas.

The company was built from the ground up thanks to endless hours spent coding — 14-hour days, seven days a week, for over a month, to be exact.

“In the end, we built a deeply powerful, but stunningly simple product,” says Gelber. Enter AdHouse.

AdHouse is a revolutionary online advertising product for health care providers such as doctors, surgeons, chiropractors, physical therapists and nutritionists. It gives health care providers autonomy while providing them more bang for their buck.

“Many healthcare providers are tasked not only with providing a service, but also owning a business and building a brand to get patients in the door,” explains Gelber. “Not only is that an incredibly difficult thing to do, but they are up against huge management companies that are paying agencies millions of dollars and can’t compete.”

Gelber says that AdHouse fills an important gap by giving small businesses access to a tool that large ad agencies use, but stripping it down enough to make it easy to use and inexpensive.

“Our service is so easy to use that a health care provider with no advertising experience can buy ads in less than 60 seconds,” he shares.

Healthcare practitioners can use granular targeting to display ads across the internet according to specific zip codes and those who have specific insurance providers. Their ads will appear in places like the New York Times, WebMD, USA Today, Men’s Health and more.

Although his current career may not directly align with his degree to the naked eye, even as a numbers-focused finance major, Gelber’s time at the School of Business gave him a glimpse of entrepreneur life. He credits his involvement in entrepreneurship classes offered by the School and the School of Business Investment Program led by Mark Pyles, Ph.D. as great trial runs for the duties he now performs as a co-founder.

“Constantly presenting in front of people and front loading that nervousness as a student helps so that later in life, you’re more comfortable talking to a room of people.”

According to Gelber, people made the transition from finance to owning a tech business easier.

“It really comes down to who is willing to talk to you and who is willing to teach you,” he says.

AdHouse officially launched last month to help health practitioners brand their practice at the lowest cost, with no prior knowledge and little time commitment. For more information, visit the website.

Alumna Joins Forces with Local Non-Profit To Share the Joys of Cooking Virtually

Lauren Furey ’19  has always loved feeding people, and recently she’s been doing so virtually.

Since social distancing orders have been put in place due to the COVID-19 pandemic, Furey – owner of  Lauren Furey LLC which offers personally curated culinary experiences – joined forces with Lowcountry Local First to produce a cooking webinar that utilized products from local farmers. With more than 30 viewers, Furey feels it was a good way to collaborate with those in the community.

“I think the webinar was a perfect way to combine the farmers, Lowcountry Local First, and what I’m doing on the culinary side of things to make it entertaining for people,” says Furey.

As a culinary entrepreneur, she aims to do just that. With goals to create unique and thoughtful experiences for her guests, she says this time social distancing has given her more space to think outside of the box on ways to do this.

“Instead of focusing on booking bachelorette parties, I’ve had no other option but to pivot and notice what other people in the community are doing,” she says. “It’s been challenging, but it’s also giving me a lot of time to think about where I want to go with everything. It’s been interesting seeing restaurants offering curbside service and everyone supporting each other. It’s made me more motivated to keep on trucking.”

Furey graduated from the College with a double major in business administration and hospitality and tourism management. While still a student, she launched her company that provides private chef services and cooking classes. She knows without her time at the b-school she would not be able to think about her business the way she does now.

“The business school helped me figure out where that inner spark in me was and how to apply it to cooking,” says Furey.

Furey is currently working on new webinars and cooking lessons. In the meantime, she says she can be found on Instagram (@laurensfurey), where she is always cookin’ up new recipes.

Investment Program Alum on the Fast Track to Career Success

The School of Business prides itself on the experiential learning opportunities that we provide to our students that ensure career readiness after — and even before! — graduation.

Having spent time in both the School of Business and the Honors College, alumna Ariel Benton ‘18 (Finance) has successfully made the transition from one of our ready-to-work students into an accomplished young professional.

The Honors College recently sat down with the newly minted graduate to discuss her journey to the College, her time in the School of Business Investment Program and how it led her to her current role as an analyst at Raymond James in their Accelerated Development Program.

Read more at 10 Green Way, the Honors College blog >>

Former ICAT Team to Attend Tech Seminar Where Uber Got its Start

Alumni of the College of Charleston School of Business Interdisciplinary Center for Applied Technology (ICAT) will attend the largest technology conference in the world this November. With more than 60,000 professionals in attendance, Web Summit 2017 connects leaders in technology with up-and-comers in the industry, including the members of the Jyve team.

Music booking tool and app Jyve was created by a team of students enrolled in the ICAT program in 2015. Jyve chief executive officer and founder, Brandon Brooks ‘15, majored in music as well as business administration with a concentration in entrepreneurship. The Jyve app takes a revolutionary approach to the musical experience, seamlessly connecting artists, venues and fans. William Bragunier ‘16 and  Michael Buhler ‘19, serve as the chief marketing officer and chief financial officer, respectively. You can find their app in the app store on your iPhone or Android device.

“I’d say the most valuable advice I learned from ICAT program is how important it is to question everything. Also, the Jyve team learned how to conduct extensive market research, which has truly played a role in our success as a small tech startup”, Brooks tells us of his time as an ICAT student here at The College.

Web Summit started in 2010 as a way to connect the technology community with rest of the world. Now, it features over 1,000 speakers from more than 160 different countries, representing the intersection between the tech and business world. It’s also where big names such as Uber, the popular ride-sharing service, got its start back in 2011. Speakers include Sean Rad, creator of every twenty-something’s favorite app, Tinder; Caitlyn Jenner, olympian turned reality television star; and David Karp, founder of microblogging site, tumblr.

The Jyve creators will enjoy four days of star-studded experiences, exploring new and creative ways to make their mark on the tech world.

Brooks says he’s “looking forward to catching up with Jared Grusd, CEO of Huffington Post, who was one of the judges for the pitch competition” they competed in. He’s also excited to hear from Stewart Butterfield, founder and CEO of Slack, and one of his idols Ryan Leslie, artist, and founder and CEO of SuperPhone.

ICAT is housed in the School of Business’ Center for Entrepreneurship, and is a collaboration  with the Office of Economic Development. The program teaches students the benefits of incorporating technology into their entrepreneurial and startup endeavors, utilizing Scrum framework. Scrum is the world’s leading development methodology, and is used by some of the most successful businesses.