Raleigh Convention Center: Seeking Marketing Coordinator

With Who:  Raleigh Convention Center

Location:  Raleigh, NC

Employment Type:  Full-time, Salaried

Salary:  $38,242 – $47,000 (hiring range; promotional range may very)

Position Description:  

  • Support the Marketing Manager in implementing campaign strategies to increase sales and rentals, elevate the venue’s profile, and raise the public’s awareness of the venue’s mission and activities.
  • Provides support in planning, coordinating, and executing digital marketing needs, including email, website, social media, digital advertising, digital screens, and building lighting as applicable.
  • Responsible for website content management, including event calendar updates.
  • Assists with graphic design projects and updating collateral.
  • Supports public relations tasks as needed, including writing, editing, and sharing press releases, including coordination of interviews and press opportunities.
  • Serves as social media manager by covering events in real time, including venue photography during events and creates, posts and/or updates content to social media under the direct supervision of the Marketing Manager and in compliance with the City’s branding and social media use policies.
  • Responds to customer service inquiries on social media and by email, resolving and/or escalating inquiries as needed.
  • Provides venue-related customer service by answering inquiries from email and social media that pertain to the venue and event.
  • Provides specialized administrative support and assistance to the Sales and Marketing Team, including researching and organizing client information, coordination of client outreach initiatives and events, curating marketing collateral, and managing an inventory of marketing collateral and giveaway items.
  • Aids in ensuring the department’s compliance with the City of Raleigh’s branding guidelines. Liaises with the City’s Communications Department in the absence of the Marketing Manager.
  • Researches and presents on trends in B2B marketing, the venue and events industry, and social media.
  • May support the marketing needs of Red Hat Amphitheater, including updating the website, updating visitor information, creating, sharing, and monitoring social media content.
  • Other tasks as assigned.

Knowledge Of: 

  • Standard practices, methods and materials of assigned work.
  • Business math concepts.
  • Filing and record-keeping principles.
  • Occupational hazards and applicable safety principles and practices.
  • Uses and properties of supplies and equipment.
  • Applicable federal, state and local laws, codes, regulations (based on assignment).
  • Customer service principles.
  • Specialized equipment relevant to area of assignment.
  • Modern office technology.

Skill In:

  • Identifying meeting/event needs and coordinating required resources.
  • Performing basic original research, compiling and assembling data.
  • Organizing tasks, meeting deadlines and prioritizing competing demands.
  • Following directions and meeting standards.
  • Providing attention to detail in assignments.
  • Proofreading and error correction.
  • Business math computations.
  • Organizing and maintaining records and files.
  • Maintaining and updating data and documentation.
  • Comprehending reference books and manuals.
  • Operating assigned tools and equipment.
  • Interpreting and applying applicable laws, codes, regulations and standards (based on assignment).
  • Providing customer service.
  • Utilizing a computer and relevant software applications.
  • Utilizing communication and interpersonal skills as applied to interaction with coworkers, supervisors, the general public and others to sufficiently exchange or convey information and to receive work direction.

Desired Education, Knowledge and Skills:

  • Bachelor’s Degree in Marketing, Communication, or Public Relations is strongly preferred and at least two years of marketing experience.
  • Experience managing a brand’s social voice and content calendar across multiple social platforms preferred.
  • Experience using Drupal CMS, Adobe Creative Suite programs, and Sprout Social (or other social media management tool) preferred.
  • Basic photography, graphic design, and/or professional writing skills preferred.

Certificates Preferred:

  • LinkedIn Learning or independent certifications related to Microsoft Office or Adobe Creative Suite
  • Google Analytics
  • Google Ads Search/Display
  • PCM Digital Marketing
  • AMA Certified Digital Marketing Professional

ADA and Other Requirements:

  • Positions in this class typically require: stooping, kneeling, crouching, crawling, reaching, standing, walking, pushing, pulling, lifting, fingering, grasping, talking, hearing, seeing and repetitive motions.
  • Medium Work: Exerting up to 50 pounds of force occasionally, and/or up to 20 pounds of force frequently, and/or up to 10 pounds of force constantly to move objects.
  • Working Conditions: Work is performed in both the field and in an indoor office environment with frequent exposure to hazardous physical conditions (such as mechanical parts, electrical currents, vibration, etc.); frequent exposure to atmospheric conditions (such as fumes, odors, dusts, gases, poor ventilation, etc.); moderate exposure to hazardous materials (such as
    chemicals, blood and other body fluids); frequent exposure to environmental conditions (such as disruptive people, imminent danger, or a threatening environment); frequent exposure to extreme temperatures, inadequate lighting and movement restrictions; and moderate exposure intense noise or travel.

Apply (or request more information):  For more information or to apply, please visit the City of Raleigh Jobs site.

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