Marketing Internship with Anakeesta

Marketing Internship in Gatlinburg, Tennessee

The intern will learn multiple facets of Business Communications, Advertising, and Public Relations. There will be training on local/national campaigns. They will learn all about being a brand ambassador and how to interact with the public through digital media and personal interaction.

This internship provides the opportunity to learn about Social Media Analytics, Google AdWords, SEO and more. We also provide the opportunity to build website pages through WordPress. The intern will be utilized in event planning and programming as we prepare several months in advance for all holidays/events.

The sky is the limit! We are willing to work with their class schedule. This internship can be formatted to help the interns learn more about what they are interested in. Our goal is to provide training and feedback on an intern’s performance while giving them the best opportunity to grow in their knowledge of the Advertising/Public Relations field.

This is an exciting opportunity to learn more about the tourism/hospitality industry as well. They will have access to everything at Anakeesta. They will be able to experience our Dueling Ziplines, Rail Runner, Tree Canopy Walk, Memorial Forest Walk, Treehouse Playground, Vista Garden Walk, Cliff Top Grill & Bar, Smokehouse BBQ and our whimsical retail shops all while on top of Anakeesta Mountain. We are located in the heart of Downtown Gatlinburg and provide some of the best views of The Great Smoky Mountains.

The intern will work out of our private offices under the supervision of the Marketing Coordinator at 147 Baskins Creek Bypass. They will be required to travel to Gatlinburg for all hours scheduled. We can negotiate how many hours the intern will work according to their availability. This is a PAID internship.

Skills Needed:

  • Highly Motivated
  • Organizational Skills
  • Communication Skills
  • Customer Service Skills
  • Eager to Learn

RESPONSIBILITIES:

  • Manage donation request program
  • Research new materials for marketing optimization
  • Monitor guest survey program
  • Create and execute monthly newsletter with supervision
  • Assist with monitoring online reviews on various social platforms.
  • Support marketing team in daily administrative tasks
  • Assist in marketing and advertising promotional activities (e.g. social media, direct mail and web)
  • Help distribute marketing materials
  • Assist with graphic design of promotional materials as requested.
  • Manage and update company database and customer relationship management systems (CRM)
  • Help organize marketing events
  • Assist with on-site guest activities as needed (outdoors)
  • Assist in guest relations communication
  • Other duties as assigned

REQUIREMENTS:

  • Strong desire to learn along with professional drive
  • Excellent verbal and written communication skills
  • Knowledge of MS Office
  • Passion for the marketing industry and its best practices
  • Current student enrollment in a related BS degree.

To view internship description and apply, visit: https://cofc.joinhandshake.com/jobs/2491437

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