With the need for medical supplies and financial assistance during the COVID-19 pandemic growing everyday, many are shining light on the deafening silence of celebrities and other well-known billionaires who have neglected to financially contribute.
The Coronavirus is affecting each and every American- although some more than others. Celebrity activity on social media, such as the infamous “Imagine” montage, where many A list stars sang a verse of the hit John Lennon song to inspire the American people, has led to backlash. Their followers demand to know why there is an absence of aid for the population that these influential celebrities and billionaires wish would “stay home and stay safe.”
Now don’t get me wrong, there are plenty of relief efforts organized by A-listers, such as the Real Housewives of New York City matriarch Bethenny Frankel, who donated 250 thousand masks to New York City hospitals, or Ryan Reynolds, founder of Aviation Gin that is donating thirty percent of all earnings to bartenders who are out of work due to the COVID-19 outbreak. However, celebrities such as Jeff Bezos, the CEO of Amazon and world’s richest man, have received backlash due to their lack of personal outreach during this national crisis.
In this article, I studied several examples of canceled celebrities to find trends in their writing. I wanted to understand how someone’s writing, particularly online, changes after people call for them to be cancelled.
Cancellation is the online shaming that happens when someone does or says something that is insensitive or inappropriate.
I found that after being canceled, most celebrities’ writing did not change in the long-term. The ones that were affected recovered quickly. Others weren’t affected at all and continued posting like nothing had happened.
Celebrities like Taylor Swift have said that being cancelled is very damaging. But, in the cases I looked at, there was no permanent damage.
The importance of this research is to display the connection between readers through sharing recipes. A reader might be interested in the “big picture” of this idea if they wanted to acquire a way of communicating to a wide range of people of shared ideas. This article solves the problem of the idea of a lack of communication and human connections from the internet. it proves in actuality that it’s opposite and different people from different cultures are better able to connect through the action of sharing recipes. Different sources were used as the basis of research such as The Guardian and an interview with Sally from Sally’s Baking Addiction. With the research concluded it can be seen that sharing recipes online have bolstered human connectivity and creates a niche that anyone can join. This article could help someone become a food blogger by posting their family’s recipes online and in turn accept another persons’ recipes to create a unique connection. It can also help them understand that in sharing their recipes; they learn that writing can connect people and it’s not a solitary activity.
In today’s world, people spend a lot of time scrolling through social media. In politics, campaigns need to reach the voters where they are: on social media. This article looks at how political campaigns use social media influencers to boost their campaigns and the line between endorsements and sponsorships. Interviews include two influencers solicited by different campaigns and two PACs who used this method. These show why social media influencers are becoming important in politics and the possible problems. The 2020 election is one where social media will be impactful. It’s important to know how campaigns and influencers are influencing the political process.
Lately, I’ve been noticing a lot of instances of astrology used to market to people for many different items; even 20 minutes ago I saw an Instagram account called @bookofthemonth post book recommendations using astrology! Anyway, I wanted to write an article about this phenomenon and why it is becoming so popular. I discovered that, because of the internet, astrology is experiencing quite a revival. It is easier to learn about astrology than ever before. This realization that astrology is more than a Sun sign has made people more interested in the subject and made marketing companies excited about the various things they can now do with astrology. Most of the sources I used were of my own finding, and they were all really evidence for how marketing is using astrology (for shopping lists, make-up palettes, etc.). I did talk to one Instagram account, @astrhology, who has over 800K followers. She posts memes meant to teach people about astrology. She says that marketing has the right idea because it is easier to get people to buy something if it feels personal to them. Longterm, this article can offer insight into a new marketing trend, and show people how an unconventional profession could become valuable in the future.