According to College of Charleston School of Business communications director, Liz Wolfe, marketing is a form of storytelling. “It’s about making authentic connections through shared experiences, fears and desires to help people take action or feel a particular emotion,” says Wolfe. That desire for connection and understanding is what inspired MBA candidate and future marketer, […]
The College of Charleston School of Business is doubling down on its commitment to diversity and inclusion by hosting the 2020 Women for Women Summit, a day-long conference where attendees will celebrate, elevate, share and connect with the women of South Carolina. The inaugural event, presented by the College of Charleston School of Business, will […]
Each year, students in the One-Year MBA Program travel to a global business capital to learn about its culture and industries. In April 2019, our MBAs visited Mumbai, India for their international immersion! Below, MBA candidate Kelly Nelson shared her five favorite experiences from this trip. Tour of Reliance Industries To start off the trip, […]
Starting a job in a new city can be intimidating. There is a lot to learn and quite a bit of mystery around what to expect. But when College of Charleston MBA alumna Ashley Marshall ’16 was given the opportunity to move halfway across the globe for her career, she was ready for the challenge […]
Faculty, staff and students at the College of Charleston School of Business welcomed the College’s new president, Andrew T. Hsu, Ph.D., to campus on March 1, 2019. The Board of Trustees named Hsu the 23rd president on Nov. 28, 2018. President Hsu was born in China and completed his undergraduate degree at Tsinghua University, a […]
The College of Charleston School of Business Department of Marketing will host founder and executive chairman of PureCars, Jeremy Anspach, for the Make Your Mark Speaker Series on March 6, 2019. Anspach, a Detroit native and automotive-marketing pioneer, founded PureCars in 2007 after recognizing the impacts the digital age was having on consumer behavior. PureCars […]
It’s hard to top the combination of a Master of Business Administration (MBA) degree and military experience. An individual with both has a competitive advantage, not only in the strength of their resume but also in the depth of their leadership skills. The College of Charleston School of Business is proud to support members of […]
Chris Mothorpe, professor of economics at the College of Charleston School of Business recently spoke with The Wall Street Journal about research he and David Wyman, professor of entrepreneurship, published in the Journal of Real Estate Research. In the study, Wyman and Mothorpe found that empty lots located next to power lines sell for […]
The College of Charleston School of Business one-year MBA program, recently named first in the nation for job placement by U.S. News & World Report, isn’t just attracting accolades — it’s also attracting new leadership. This July, the ranked program hired Ron Magnuson, former director of administration for the Joseph M. Katz Graduate School of […]
The College of Charleston School of Business MBA program has ranked first in the country for job placement, according to U.S. News & World Report. The College’s accelerated one-year MBA program tied for first place with Northern Arizona University for job placement three months after graduation. Every MBA graduate from the Class of 2017 from both institutions had […]
