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KAPP/KVEW TV: Seeking Digital Content Manager

With Who:  KVEW TV – Morgan Murphy Media

LocationKennewick, WA

Type of Employment:  Full-Time

Position Description:  Want to work in a newsroom where you have the creative freedom to try new things? Come work for KAPP-KVEW Local News. We have an immediate opening for an innovative, audience-minded Digital Content Manager to help execute the vision of our content platforms. You’ll work collaboratively with news, promotions, production and sales departments to increase TV ratings, web traffic, and total revenue by producing compelling content on KAPP-KVEW TV websites, apps, mobile sites and social media platforms. You’ll use data and digital metrics to understand and assess audience behavior, guiding strategy and a team of journalists to deliver content to key audiences. You’ll join a close-knit news family in the beautiful Pacific Northwest, where you can enjoy a thriving city without the hour-long commute to work.

What You’ll Do

  • Work with local and corporate partners to help develop and adapt strategies for digital platforms
  • Create, develop and manage content for KAPP-KVEW TV’s digital properties
  • Help coordinate web projects across news, sales and promotion departments
  • Work with News Director to formulate a plan that maximizes the success of the digital content team
  • Update News staff throughout the day on performance of content and changing trends across platforms
  • Produce compelling, timely digital content with an emphasis on promoting KAPP-KVEW TV’s brand
  • Drive online audience growth strategy through timely, compelling content and news/marketing initiatives
  • Keep current with emerging web technologies through webinars, industry websites and training opportunities
  • Track and report on all site metrics as requested and adjust digital strategy based on key metrics
  • Teach and coach others to participate in the station’s web efforts
  • Work cooperatively with key team members in News plus promotion and advertising staff, clients and vendors
  • Seek out ways to leverage KAPP-KVEW TV’s content on OTT platforms to maximize reach and station revenue
  • Proactively seek out and publish content, generate story ideas, and promote the KAPP-KVEW brand through social media platforms such as Facebook, Twitter and Instagram

What You’ll Bring: 

  • Exceptional communication and organizational skills
  • Self-starter attitude and capacity to work well with minimal supervision
  • Ability to manage multiple projects and adapt to flexible schedules in a fast-paced, deadline-driven environment
  • Knowledge of HTML, WordPress, SEO, RSS and FTP
  • Basic Adobe Photoshop skills
  • Proven ability to build consensus and work effectively within a cross-departmental team
  • Minimum two years of experience managing content and production for high-traffic websites
  • Bachelor’s degree in English, Journalism, Technical Writing or a related field preferred
  • Previous newsroom experience preferred
  • Familiarity with Google Analytics, Chartbeat or similar preferred

What KAPP/KVEW Offers: 

  • A dynamic, progressive, family-owned business that values our employees, our culture and our community
  • A team of talented and creative professionals; who wouldn’t want to work with the best in the business?
  • Medical, dental, vision, prescription, life and long-term disability insurance, EAP, flexible spending account, 401(k), paid time off including vacation, sick, personal days and holidays

Apply (or request more information):  Apply today on the Morgan Murphy Media Careers site.

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