With Who: JCPenney
Locations: Plano, TX
Dates: Summer 2020
Position Description: This is a paid internship. At JCPenney, we share a passion for serving customers, supporting our communities and being the best retailer for all families. As a company founded on the Golden Rule, our success is rooted in the belief that we treat everyone the way we would want to be treated. At every touchpoint, customers discover stylish merchandise at incredible value from an extensive portfolio of private, exclusive and national brands. Reinforcing this shopping experience is the customer service and warrior spirit of approximately 98,000 associates across the globe, all driving toward the Company’s mission to help customers find what they love for less time, money and effort.
Working at JCPenney means joining a dedicated team of associates who are encouraged to be uniquely themselves in a safe, caring and welcoming environment. It is a place where careers prosper, accomplishments are celebrated and diversity flourishes. It’s a place that’s meant for you.
For 9 weeks as a Creative Advertising Marketing Intern at our Home Office in Plano, TX you will gain a basic understanding of each phase in the Creative Marketing process while supporting the needs of our Creative Marketing team. You will support the brand development of our Marketing initiatives and will create art execution for print, digital and social channels among other design needs on a variety of projects.You’ll also have the opportunity to engage with leadership and other associates who will mentor and coach you to success through projects and hands on training.
Primary Responsibilities:
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Assists in the execution for print and digital advertising initiatives and brings graphic design skills with regard to designing and typography and executes advertising for direct mail and digital.
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Learns brand style guidelines and collaborates with team members to convert these ideas into effective retail advertising design and photography to promote immediate sales and achieve the Company’s fashion/brand image goals.
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Learns to extract vital information from technical briefs and style guidelines and converts into exciting advertising design that will motivate potential customers to buy.
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Develops aesthetic sensitivity required to judge layout, type and photography.
Core Competencies and Accomplishments:
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Current college junior status with major in Marketing, Graphic Design, Fine Arts, or Advertising preferred.
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Cumulative 3.0 GPA or higher.
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Proficient in Microsoft Excel, Word, and Outlook.
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Experience or knowledge of graphic design and layout execution for social, digital or print.
- Basic knowledge of design techniques, tools and principles; ability to portray a high taste level in all communication arts.
- Working knowledge of InDesign, Adobe Photoshop, Adobe Illustration and other MAC based applications and design programs.
- Passion for detail and strong visualization skills.
Application Deadline: Applications close on May 4th, 2020 at 12:00 pm
Apply (or see more information): Submit your application via Handshake today! (If you don’t have a Handshake account, select to create an account on the internship preview webpage. Questions? Contact us at commdept@cofc.edu)